We need
The Challenge
Many internal corporate websites run on Microsoft Sharepoint. This enables quick access to the enterprise tools used most and remove the requirement to hire web designers to maintain internal content. Without at least an initial design consultation, determining the right content and the right timing, many of these sites become an ocean of links and fall short of their goal of educating their audience.
Overview
Tasked as a sole contributor, I worked with the existing communications team to understand their goals around their content roadmap, audience and calendar and used my existing understanding of the target personas and overall goals connected to transformation and awareness to better format, label and present the content using existing technology.
My Role
User Experience Lead
Scope of Work
User Research
Initial scope of user research included content audits and UX expert reviews as well usability and user observation sessions.
UX Prototyping
Creating interactive prototypes used as working models to drive rapid iteration and emotional engagement by enabling users to show how a product will help them achieve their goals.
UI Design
Designing the optimal user interface design, based on research findings and focused on branding, layout and ensuring each page visually facilitates optimal path. Goals included: Redesigning search interactions, Improving site navigation, Delivering a mobile version.
Technical Collaboration
Actively engaging in product development and implementation such that any design guidelines are adequately modified as necessary, while maintaining the intended experience.
The UX Approach
Existing Site Analysis/Review
Discovery: Content Analysis and Categorization
Discovery: Content Placement Based on Timeline
Content Persona/Target Audience
Concepting/Technology Analysis
Content Card Sort
